Where does wishing on 11:11 come from?

Whenever I look at the clock and see it says 11:11, I make a wish. I remember someone telling me to do it when I was a kid, but I don’t know who it was and I’ve always done it. None of my family knows what I’m talking about, but I’m curious. Where in the world/what religion did this tradition begin in? Is it a paganism thing, or is it completely nonreligous?